Unified communication, this is not!

In this world of increasingly diverse communication, our conversations are becoming scattered across channels.

A few channels in a few minutes

Yesterday, my ex-partner sent me a text (SMS) message which approximated to: “Will you please reply to my email about …?”.

A few minutes later, she sent me another: “Actually, it might have been a voicemail“.

So I telephoned her and said: “Actually, it was a text message!”

Funny, or not?

On one level, we can dismiss this as being part of our funny old world.

But as the number of channels increases, it is not so funny when an important conversation breaks down because messages are being sent and expected on multiple disparate channels.


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